Morbi showrooms sell through visual proof, fast answers, and dependable follow-up. Buyers may be architects, builders, contractors, dealers, homeowners, or overseas customers comparing designs and prices across multiple suppliers. WhatsApp can bring these conversations into one organised channel—but only when messages are specific, easy to act on, and supported by accurate product information.
This guide provides ready-to-customise WhatsApp templates for ceramic and tile showrooms in Morbi, along with a practical system for using them in 2026.
Set up WhatsApp before sending campaigns
Use a verified WhatsApp Business profile with your showroom name, location, business hours, catalogue link, website, and sales contact. Add product categories such as wall tiles, floor tiles, porcelain slabs, sanitaryware, outdoor tiles, and export collections. Every product entry should include:
- SKU or collection name
- Size, finish, thickness, and available colours
- Application: bathroom, kitchen, elevation, commercial, or outdoor
- Minimum order quantity and packing details
- Price basis, such as per square foot, box, piece, or quotation
- Stock status and expected dispatch time
Keep a separate label for new enquiry, sample requested, quote sent, awaiting decision, order confirmed, and after-sales. This prevents leads from disappearing in a busy showroom inbox. For broader workflows, see this guide to WhatsApp marketing automation for Indian businesses.
Product catalogue and discovery templates
A product message should help the buyer decide the next step. Avoid sending only a photo with “Please check.” Mention the specification and ask one useful question.
New collection
> Hello {{Name}}, this is {{Salesperson}} from {{Showroom}} in Morbi. Our new {{Collection Name}} is now available in {{Size}} with a {{Matt/Glossy/Carved}} finish. It is suitable for {{Application}}. Would you like the catalogue, price range, or physical sample details?
Shortlisted design
> Based on your requirement for {{room/project}}, we recommend these three options: {{SKU 1}}, {{SKU 2}}, and {{SKU 3}}. All are available in {{size/finish}}. Please reply with 1, 2, or 3 and we will share the exact quotation and stock status.
Project-based recommendation
> For your {{hotel/residential/commercial}} project of approximately {{area}} sq. ft., we suggest {{product range}}. Please share the required size, preferred finish, delivery city, and installation date so we can calculate quantity and transport accurately.
Send no more than three to five relevant designs at once. A large, unfiltered catalogue makes comparison harder. Use clear images in consistent lighting, and state whether colour may vary between screen and physical tile.
Templates for quotation and sample requests
Price enquiries often fail because the showroom does not collect enough information. Ask for the details required to prepare a usable quote.
Information request
> Thank you for your enquiry. To prepare the right quotation, please share: (1) product or design preference, (2) tile size, (3) approximate area, (4) delivery location, (5) required delivery date, and (6) GST billing details if applicable.
Quotation shared
> Hello {{Name}}, your quotation for {{Project/Product}} is ready. Quantity: {{quantity}}; rate: {{rate and unit}}; packing: {{details}}; freight: {{details}}; GST: {{details}}; estimated dispatch: {{date}}. The quotation is valid until {{date}}, subject to stock availability. Reply CONFIRM if you would like us to reserve the material.
Sample request
> We can arrange samples for {{SKU/collection}}. Please confirm your delivery address, contact number, preferred courier, and whether the samples are for a home or project evaluation. Sample and courier charges, if applicable, will be adjusted or refunded according to our policy.
Never hide freight, GST, breakage terms, or quotation validity in a follow-up. Transparent pricing reduces repeated questions and protects the relationship with dealers and project buyers.
Follow-up templates that do not feel like spam
Follow up according to the buyer’s stated timeline, not every day. Give the recipient an easy response option.
After sending a catalogue
> Hello {{Name}}, checking whether you found a suitable design in the {{Collection}} catalogue. Should we help you with design selection, price, sample, or availability? Reply with one option and our team will assist.
After sending a quotation
> Hello {{Name}}, following up on quotation {{Number}} for {{Project}}. Has the requirement changed, or would you like an alternative within a different budget or size? We can revise the options accordingly.
Stock or price deadline
> A quick update: {{SKU}} currently has stock for approximately {{quantity}}. The quoted rate is valid until {{date}}. If you are ready, we can confirm availability before arranging dispatch.
Do not claim “last stock” or “price ending today” unless it is true. Promotional and template messages should be sent only to contacts who have opted in, with a clear opt-out route.
Order, dispatch, and delivery updates
Operational messages are often more valuable than promotional broadcasts because they reduce inbound calls and build trust.
Order confirmation
> Order confirmed: {{Order Number}} for {{Product/SKU}}, quantity {{quantity}}. Billing address: {{address}}. Dispatch is planned for {{date}}, subject to payment and final packing checks. We will share the transport details once loaded.
Packing and quality check
> Your material is being packed under order {{Order Number}}. We are checking quantity, shade, batch, and visible packing condition before dispatch. Please ensure the unloading location has suitable access for the vehicle.
Dispatch update
> Your order {{Order Number}} has been dispatched from Morbi on {{date}} through {{Transporter}}. LR/consignment number: {{number}}. Expected arrival: {{date/range}}. Please inspect the consignment and note any visible damage at delivery.
For teams handling a high volume of calls, a WhatsApp Business Calling API for sales teams can complement text-based updates without forcing customers to search for a separate number.
After-sales and feedback templates
A short post-delivery message can identify breakage, missing boxes, shade concerns, or installation issues early.
Delivery check
> Hello {{Name}}, we hope order {{Order Number}} arrived safely. Please check boxes, quantity, shade, and visible damage before installation. If there is an issue, send photographs, box labels, and the invoice/order number here so our team can review it quickly.
Feedback request
> How was your experience with {{Showroom}}? Please reply with a rating from 1 to 5 and one comment about product quality, communication, or delivery. Your feedback helps us improve service for future projects.
Make the templates work in Morbi’s market
Use Gujarati, Hindi, English, or a combination based on the customer’s preference. Keep technical terms such as size, finish, batch, shade, and freight consistent. For export and out-of-state buyers, include packing specifications, port or destination details, lead time, documentation, and payment terms rather than relying on a generic retail message.
Review performance every month. Track response rate, catalogue-to-quote conversion, quote-to-order conversion, average response time, sample requests, and lost-lead reasons. Test one variable at a time: opening line, image count, call to action, language, or follow-up timing. If customers repeatedly ask the same questions, convert those answers into quick replies or a chatbot; teams exploring this route can learn from building AI voice agents for WhatsApp automation.
FAQ
Can a showroom use these templates from the free WhatsApp Business app?
Yes. The app supports profiles, catalogues, labels, greeting messages, away messages, and quick replies. Larger teams may need an approved WhatsApp API provider and a CRM for assignment, reporting, and automation.
Should every product message include a price?
Include a price or price range when it is stable and meaningful. If freight, GST, batch, quantity, or project specifications materially affect the rate, state that clearly and invite the buyer to share the missing details.
How often should a showroom broadcast promotions?
Broadcast only to opted-in contacts and prioritise useful updates: new collections, confirmed availability, project-ready combinations, and genuine offers. Segment homeowners, dealers, architects, contractors, and export buyers instead of sending one message to everyone.
Can WhatsApp replace a showroom sales process?
No. It should support the process: capture requirements, share verified information, schedule calls or visits, issue quotations, confirm orders, and provide after-sales support. A named salesperson must remain accountable for every serious enquiry.